For more than a decade, “personalisation” online has meant conditional logic — a tangle of if-then rules, score tiers, and branching flows. Platforms like Typeform and ScoreApp were built before the AI era, so their foundations depend on static rule trees that merely route users through prewritten outcomes. Even their newest “AI” features only assist with question writing or setup speed — the underlying logic is still manual and brittle. That approach worked when audiences tolerated generic “Your score is 72/100” results. But modern users expect experiences that understand context, think like experts, and deliver real recommendations — not canned labels.
For more than a decade, online “personalisation” meant conditional logic—a tangle of if-then rules, score tiers, and branching flows. This approach helped an entire industry perfect data capture and segmentation, but it often stopped short at the moment that matters most: what happens after someone shares their details.
Even as traditional platforms add “AI helpers” to speed up form and scorecard creation, the underlying logic remains manual — built to help you create faster, not deliver more value.
We realised personalisation shouldn’t be about routing—it should be about reasoning. So we built Productised.ai post-AI, from the ground up, around multi-step reasoning workflows that think, infer, and generate.
Instead of pushing people through rule trees, Productised.ai understands their inputs and creates fully branded, prescriptive web experiences— interactive reports, roadmaps, and snapshots that tell users what to do next, not just what they are.
We call this AI Productisation.
Experts win with personalisation, not segmentation. People don’t just want labels; they want clear, contextual next steps they can trust.
Productised.ai turns every lead magnet and sales outreach attempt into a personalised AI Product—a memorable, branded experience users act on and gain more value instantly.
The last decade was about building logic. The next one will be about building learning. We’re not replacing what came before—we’re extending it: from capture to connection, from labels to action, from rules to reasoning.
Productised.ai isn’t another form, quiz or AI chatbot builder—it’s a new standard for interactive, intelligent, outcome-driven web experiences.
Consumers have higher expectations than ever. The future belongs to experts who lead with 10x more generosity and value than their competition. Productised.ai helps you deliver that, at scale.
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