How to Choose Your First AI Product (and Expand It with ChatGPT)

So you’ve looked through our list of 30 AI product ideas—and now you’re wondering, “Which one should I actually build?”

Great question.

The beauty of Productised.ai is that it gives you the building blocks to turn your expertise into a powerful, AI-powered product. But before you start designing workflows and output pages, let’s walk through how to choose the right idea—and how to use ChatGPT to help you bring it to life.

Step 1: Choose Based on Your Zone of Genius

Pick an idea that closely aligns with the value you already deliver to your clients. For example:

If you're a business coach who helps people launch, choose something like a Readiness Checker.

If you're a marketing consultant, you might create a Custom Strategy Map or Brand Audit Tool.

If you're a wellness coach, a Progress Profiler or Transformation Tracker makes perfect sense.

Ask yourself:

What do I repeat often with clients?

Where do they get stuck the most?

What frameworks or insights do I already have that could be productised?

Step 2: Think About What Would Be Valuable Before, During, or After Working With You

You don’t need to replicate your whole service—you just need to give your clients a powerful outcome:

Before: Use a Clarity Tool or Diagnostic Pathway to qualify leads and prepare them.

During: Use a Journey Builder or Interactive Plan Builder to enhance the delivery of your service.

After: Use an Outcome Optimiser or AI Playbook to help clients continue implementing.

Step 3: Expand Your Idea Using ChatGPT

Once you’ve picked a direction, use ChatGPT to expand your thinking.

Here’s a prompt to get you started:

"I’m building an [Insight Builder] for [niche]. It will take [client input] and output [AI-generated result]. Help me design 5 potential input questions, and suggest how to structure the output to feel valuable and personalised."

You can also ask:

What would make this product feel unique to my niche?

How can I make the output feel actionable, not just informative?

What tone of voice should I use for my audience?

ChatGPT can also help you brainstorm:

The best titles or hooks for your product

Ways to visualise your output (e.g. tables, frameworks, summaries)

Follow-up ideas for future upgrades

Step 4: Build the First Version Fast

Don’t overthink it. Start with a single workflow, a simple form, and a clean output page. Productised.ai makes it easy to iterate later.

Remember: done is better than perfect. Let your clients interact with the product and evolve it from there.

Final Tip:

You don’t need to build a complicated tool. You just need to build a useful one—something that delivers clarity, value, or next steps.

Use the list. Pick your idea. Expand it with AI. And start building the product your future clients are already looking for.