Welcome to Productised.ai
AI-powered inbound. Build assessments, scorecards, audits, calculators and personalised reports that give prospects something valuable in return — on your URL, in your brand, with every lead captured, scored and qualified.
Your lead magnet shouldn't just collect information. It should give prospects something valuable in return.
Productised builds the experiences that do that. A prospect answers a few questions in a conversation that feels like talking to you. Your expertise, methodology and criteria are applied to what they said. They get back something made for them — and you get a lead you already understand.
All of it on your URL, in your brand, with every response captured, scored and qualified on the way through.
Already working in Claude? Productised is the layer that takes what you build there and puts it in front of your customers. Build by talking to Claude through the Claude Connector, or in the browser — both edit the same workspace.
What you can build
Business assessment
Score prospects across the areas that matter and show them where the gaps are.
Readiness scorecard
Measure how ready someone is to act, and what has to be true before they are.
Interactive audit
Turn your methodology into an instant review of their situation.
ROI calculator
Help a prospect quantify the opportunity in their own numbers.
Recommendation tool
Match someone to the right service, package or next step.
Strategy report
Generate personalised insight and a concrete set of next steps.
They're the same machine underneath. What changes is the questions you ask, the expertise you bring, and what the person receives at the end.
Why this beats a form
The form-builder approach has been around for decades. Collect some information, redirect to a results page, maybe send an email. The prospect gets a score, a generic insight, or a "thanks for submitting" that ten other people received this morning.
Think about that from their side. They handed you their name, their email, their situation, their time — and what you gave back didn't know who they were.
Quiz funnels tried to fix this with conditional logic and branching. That was genuinely better for a while, but branching has a ceiling: the complexity needed for a truly personal outcome grows exponentially, and every new use case means rebuilding the logic tree.
Productised doesn't branch. The AI reads what someone actually said and reasons across it against your framework, so the result is written for that person rather than selected from a shelf.
That's not a warmer lead. It's a different kind of lead — someone already pre-sold on your thinking, your approach, and what working with you would feel like. You're not a vendor they found online. You're the person who already gets them.
How it works
Build
Design the experience once — the questions to ask, the expertise to apply, what the person receives. No campaigns to run, no logic trees to maintain.
Run
Share the link. Anyone can go through it, any time. The AI asks one question at a time and adapts to what they share.
Deliver
Each person gets a personalised outcome, and you get their answers, their score and their context in your dashboard.
What they receive is up to you: a written result that streams in, a custom-designed page, a live advisor session that keeps answering their questions, or nothing beyond the lead itself. See Outcomes.
Two ways to build
In Claude
Describe what you want and Claude builds it — questions, scoring, result page and branding. Best if you already work in Claude.
In the browser
Describe your product and the platform generates it, then edit anything on the canvas. No Claude account needed.
Both edit the same workspace, so you can start in one and continue in the other.