Tracking
Add your own analytics scripts to your product's public page — Google Analytics, Meta Pixel, GTM, and more.
The Tracking tab lets you inject third-party analytics and tracking scripts directly into your product's public page. Scripts are injected only on your product's public page and are not shared with Productised.
How tracking works
Your product's public page (/c/{product-id}) renders as a standard web page that supports custom script injection. The Tracking tab gives you two injection points:
Head scripts — injected inside the <head> of the page. Use this for scripts that need to load early: Google Analytics (GA4), Google Tag Manager, and similar.
Body scripts — injected before the closing </body> tag. Use this for scripts that load after the page content: Meta Pixel, TikTok Tag, LinkedIn Insight Tag, Hotjar, and similar.
Setting up Google Analytics (GA4)
- Go to your Google Analytics property and copy the GA4 measurement tag (the full
<script async src="...gtag/js?id=G-XXXXXXX">snippet including thegtag('config', ...)call) - Paste the full snippet into the Head scripts textarea
- Click Save tracking scripts
Setting up Google Tag Manager
- Copy the GTM head snippet from your GTM container (the
<script>tag) - Paste it into the Head scripts textarea
- Copy the GTM body snippet (the
<noscript>tag) - Paste it into the Body scripts textarea
- Click Save tracking scripts
With GTM in place, you can configure all subsequent tracking (GA4, conversion pixels, etc.) inside GTM without returning to this settings page.
Setting up Meta Pixel
- Go to Facebook Events Manager and copy your Pixel base code
- Paste the Pixel script into the Body scripts textarea
- Click Save tracking scripts
Other tracking providers
The same pattern applies to any provider that delivers a JavaScript snippet:
- LinkedIn Insight Tag — body scripts
- TikTok Pixel — body scripts
- Hotjar — head scripts
- Intercom — body scripts
- Any other provider that gives you a script tag
Important notes
- Scripts only fire on your product's public page. They do not fire in the Productised dashboard or during canvas editing.
- Scripts are not validated before saving. Paste incorrectly formatted scripts and they may silently fail. Test after saving.
- Productised does not process or have access to any data collected by your third-party scripts. Your analytics data flows directly between your product's public page and your chosen platform.
- Tracking scripts do not affect product performance or response data stored by Productised.